The Beginner’s Guide To Google Ads: The Insider’s Complete Resource For Everything PPC Agencies Won’t Tell You, Second Edition 2019

Description

Price: $12.95
(as of Aug 18, 2023 17:12:24 UTC – Details)

The original Beginner’s Guide To PPC was released to widespread acclaim in 2018 for being a concise, comprehensive, and accessible introduction to pay-per-click advertising. Anya Gildner has followed up the success of the original guide with this paperback, expanding on the online guide and updating the contents for 2019. Inside, you’ll learn the latest methods of creating, managing, analyzing, and reporting for Google Ads.

In this book, you will learn the following:

Keyword Research & Analysis For PPCBuilding a Google Ads CampaignConversion Optimization & UXAnalytics & Measuring PPC ResultsGoogle Ads Management & OptimizationAutomation & The Future Of PPCPrivacy & AdvertisingAbout The Author

Anya cofounded Discosloth, a paid search and search optimization company, in 2017. Since then, Discosloth has worked with clients like Volvo, AirTreks, and been featured in media like the New York Times, Washington Post, Arkansas Business, and Inc Magazine. She speaks at marketing conferences and runs training sessions for corporate and university clients. She has traveled to dozens of countries and is obsessed with Harry Potter, wine, and chocolate.

From the Publisher

Audience
Beginner Experienced Beginner

Technical How-To

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Business How-To

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PPC focused

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Fun

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Publisher ‏ : ‎ Baltika Press (June 21, 2019)
Language ‏ : ‎ English
Paperback ‏ : ‎ 112 pages
ISBN-10 ‏ : ‎ 1733794808
ISBN-13 ‏ : ‎ 978-1733794800
Item Weight ‏ : ‎ 4.7 ounces
Dimensions ‏ : ‎ 5 x 0.28 x 8 inches